Dashboards
Show you what happened. They don’t tell you what to do next.
PARBAT PRIVATE BETA
Find the two price changes worth making this month. Prove they worked.
Parbat looks across your catalog — traffic, conversion, margin, inventory, price history — and tells you which specific price moves are worth making, what each one is likely worth, and how confident we are. Only you ship, and nothing changes until you do. Then we measure what actually happened against what we projected, and show you both.
Apply for the beta8 weeks, free. 8 Shopify brands. Only you ship.
THE PROBLEM
Pricing is the fastest lever you have. It’s also the one you’re guessing at.
McKinsey found that, on average, a 1% price increase translated into an 8.7% operating-profit increase when volume held steady. Most brands still set prices by feel, copy a competitor, or leave a bestseller untouched for two years because nobody wants to be the one who broke it.
Competitor repricers
Tell you what someone else charges. That’s not what your customers will pay.
A/B testing
Sample needs depend on baseline conversion, detectable lift, significance, and power. A commonly cited rule of thumb is at least 10,000 visitors and 300 conversions per variation — difficult to repeat across a large catalog.
So the decisions get made anyway, just without evidence.
WHAT PARBAT DOES
We do the analysis before the customer sees the price, not after.
01
Find
The moves worth making, ranked every morning by the gross profit each could add. Parbat reads traffic, conversion, margin, inventory and price history to find where the money is actually sitting. Usually it’s not where people expect.
02
Validate
Evidence first: each move is validated on simulated shoppers at every price we try, and checked against your guardrails, before a customer sees a change. Each one comes with its projected gross-profit impact, a confidence level and the reasoning. Where the data isn’t strong enough, we say so.
03
Ship
Only you ship. Nothing changes until you do: one click to go live, one click to roll back. No automatic changes, surge pricing, or per-customer pricing — just a short list of deliberate moves.
04
Measure
What actually happened: every shipped move, measured against its projection — including the times we were off. That’s how you learn what to trust.
THE BETA
Eight brands. Eight weeks. Free.
What you get
Full access for eight weeks. A whole-catalog opportunity analysis in week one. Two to four evidence-backed price moves, each one yours to ship. Realized-versus-projected measurement shared in full. Direct founder access. A pre-agreed continuation price at 50% off for your first year.
What we need
About two hours in week one for onboarding, margin and COGS data, guardrails, and your pricing context. Roughly 30 minutes a week after that. Permission to use anonymized outcomes. If results are good: an approved case study and a reference call or two.
No credit card. No auto-billing. If you want out at week eight, you’re out.
This is a narrow beta, and it won’t suit everyone.
A good fit if you
- Do $1M–$20M a year on Shopify.
- Have 15+ products that each take 20+ orders a month. (Roughly 1,500+ product-page sessions each, if traffic’s easier to check — but orders is the number that matters.)
- Run 40%+ gross margin on the products you’d want us to work on.
- Have changed prices on a meaningful part of the catalog, more than once — not one site-wide sale.
- Do 80%+ of your revenue through your own Shopify storefront.
- Have cost-per-item filled in for most of your catalog — or are willing to spend an hour adding it in week one.
- Can decide on pricing without a three-month process. The beta fits exactly two decision rounds; a slow first ship decision costs you one of them.
- Have wondered whether a bestseller is underpriced — and are open to hearing that something is overpriced. A good share of what we find is a markdown.
Probably not a fit if you
- Do under $1M a year.
- Run thousands of thin-traffic SKUs. (A focused catalog is fine at any size — we work on the head, not the tail.)
- Run under ~25% gross margin. At that level we can only ever raise prices, and that’s half a product.
- Compete mainly on being cheapest. Make most revenue on Amazon or wholesale. Grow primarily through constant discounting.
If you’re on the edge, apply anyway and say so. We’d rather tell you honestly than waste your time.
What people ask us first
Almost certainly not, and that’s deliberate. We’re not doing surge pricing or showing different prices to different people. We’re talking about a handful of considered price changes a month — the difference is that these ones have evidence behind them.
You’ll know quickly because we’re measuring, and you can revert in one click. During the beta we’ll be conservative by design — three moves we’re confident in are better than ten we’re not.
Price changes propagate with the change. Matching displayed, landing-page, and checkout prices is a hard requirement, not an afterthought.
That’s exactly what this beta is for. We have one design partner in production and early results we’re happy with. We’ll share the accuracy number as it develops, including if it’s worse than we hoped.
We don't separate subscription products yet, so Parbat treats them like any other product. If you sell subscriptions, add those products to your exclusions in the Guardrails card in Pricing Basecamp, and Parbat won't change their prices.
It stays yours. Anything we publish is anonymized and aggregated, and any named case study needs your written sign-off first.
No. Intelligems is good at what it does. But it needs real customers and several weeks per test, limiting how much of a catalog it can cover. We’re built for the rest of it.
Apply for the beta
Seven questions, about three minutes. We reply to everyone within two business days, including the nos.
We’re taking eight brands. If we’re full or you’re not a fit, we’ll say so plainly rather than leave you waiting.
Not ready to apply?
We’ll run a free pricing opportunity analysis on your catalog and send you the one-page read. No install, no call, no obligation — just the analysis.
Request the free analysis